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    Cookie Policy

    USE OF COOKIES

    WHAT IS A COOKIE?

    A cookie is a file downloaded to your computer when you access certain websites. Cookies allow a website, among other things, to store and retrieve information about a user's browsing habits or their device, and depending on the information they contain and how you use your device, they can be used to recognise the user.

    WHAT TYPES OF COOKIES DOES WWW.MIFARMA.EU USE?

    Depending on how long they remain active, cookies can be:

    • Session cookies: designed to collect and store data while the user accesses a webpage. They are usually used to store information that is only needed for the provision of the service requested by the user on a single occasion (for example, a list of purchased products).

    • Persistent cookies: A type of cookie where the data remains stored on the device and can be accessed and processed over a defined period. They have an expiry date. They are used, for example, in the purchasing process or registration to avoid having to constantly re-enter our data.

    Depending on who manages the equipment or domain from which cookies are sent and processes the obtained data, we can distinguish:

    • First-party cookies: These are those sent to the user's device, managed exclusively by us for the proper functioning of the site.

    • Third-party cookies: These are those sent to the user's device from a computer or domain not managed by us but by another entity, which will process the obtained data.

    When browsing www.mifarma.eu, the following cookies may be installed on your device:

    • Registration cookies: When the user enters our website and logs in, a first-party, temporary cookie is installed so they can navigate their user area without having to continually re-enter their data. This cookie will disappear when the session is closed.

    • Analytics cookies: These are used to study users' behaviour anonymously while browsing our site. This includes the IP address of a device (processed during the session and stored in an unidentified form), screen size of the device, type of device (unique device identifiers), browser information, geographical location (country only) and the preferred language used to display our website. This way, we can know the most viewed content, the number of visitors, visitors' behaviour on the website, etc. This provides us with information that we will use to improve navigation and user experience and optimise our services. They can be first-party but also third-party. Among the latter are the cookies of Google Analytics, Hotjar, and Exponea.

    • Third-party advertising cookies: The aim is to optimise the exposure of advertising ads. To manage these services, we use Google's Doubleclick platform, which stores information about the ads that have been shown to a user, the ones they are interested in, and whether they visit the advertiser's website. We also use the Connectif platform to personalise the user's experience on the web.

    SETTING, QUERYING, AND DISABLING COOKIES

    You can allow, block, or delete cookies installed on your device by configuring the options of the browser installed on your computer:

    All matters relating to Google cookies, both analytical and advertising, as well as their administration and configuration can be consulted at:

    If you decide to disable cookies, we will not be able to provide you with some of our services such as, for example, remaining signed in or keeping purchases in your cart.

    COOKIE UPDATE

    Cookies from www.mifarma.eu may be updated, so we recommend that you review our policy periodically.

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