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Privacy Policy

LEGAL NOTICE AND PRIVACY POLICY

PERSONAL DATA

MIFARMA ONLINE STORE S.L. complies with current data protection regulations, and in accordance with Organic Law 3/2018 of December 5 and EU Regulation 679/2016 General Data Protection Regulation, we inform you about the processing of personal data we carry out.

Who is responsible for your data?

The data controller for the data you provide as a result of purchasing a product or filling out a form is:

MIFARMA ONLINE STORE S.L.

B02518041

Address: Calle Tesifonte Gallego no. 9 CC Val General 1st Floor, 02002 Albacete, Spain.

Email: rgpd-es@atida.com

Data Protection Officer Contact: dpo-es@atida.com

What data do we process?

Depending on the products and services you wish to enjoy at any given time, we will need to process personal data such as:

Identification data: your name and surname, contact address, email address, phone number.

Economic and transactional information, such as your payment method details, information about your purchases, orders, returns, cancellations, among others.

Commercial and promotional information, if you have subscribed to our communication system.

Data about your preferences and interests.

In our forms, you will find that we request essential data, marked with an asterisk, which we need to provide the service; if you do not provide such data, you may not be able to complete your registration or proceed with the purchase process.

What is the purpose of processing your data?

Depending on how you interact with us, we will process your data for the following purposes:

User Registration and account creation

If you choose to register as a user, we will need to process your data to identify you as a user and grant you access to the functionalities of our web platform.

For the development and execution of the sales contract

Manage the purchase process you carry out on our website.

Manage the payment for the products you purchase, regardless of the payment method used.

Manage possible returns once you have made a purchase.

To issue and send the invoice to you.

Ensure the use and access to gift cards, benefits, discounts, and promotions.

To process your orders and forward them to the companies that handle our shipments.

For marketing purposes

You can manually subscribe to the newsletter or automatically when making a purchase on the platform. By accepting the purchase terms, you are automatically subscribed to the newsletter. We will process your data to manage your subscription, including sending personalised information about our products and services via any

electronic means such as WhatsApp, Telegram, SMS, etc.

This processing involves analysing your user/client profile to determine your preferences and send you specific offers and promotions.

You can unsubscribe from these communications at any time through the unsubscribe systems included in each communication we send you.

Usability and quality analysis

We will process your browsing data for analytical and statistical purposes so that we can improve our website and adapt it to how our users access and navigate it.

To comply with our legal obligations

We will process the data to meet our obligations, such as tax, consumer, complaint handling, and rights management obligations.

What is the legal basis for processing your data?

The legal basis that allows us to process your personal data depends on the purpose:

User Registration

The basis that legitimises the processing is your initial consent at the time of user registration, subsequently processed for the execution of the terms governing the use of our page.

For the development and execution of the sales contract

The basis that legitimises the processing of your data is the execution of the sales or service contract that binds us to you.

We also apply legitimate interest to carry out necessary checks to prevent and detect fraud when making a purchase on our site.

For marketing purposes

To show you personalised information, we have a legitimate interest in profiling with the information you provide and we collect about you (website browsing, preferences, purchase history).

Usability and quality analysis

The basis that legitimises the processing is the legitimate interest to analyse usability and user satisfaction when browsing our website.

To comply with our legal obligations

We will process data based on the legal obligations that correspond to us.

How long will we keep your data?

The retention period of personal data is linked to the purpose of the processing; therefore, we provide the retention periods we apply:

User Registration

As long as you maintain your user status, and once you unsubscribe, for the limitation period set by current legislation.

For the development and execution of the sales contract

For the time necessary to manage your purchase, including return, cancellation, and withdrawal periods.

For marketing purposes

We will process your data until you unsubscribe from communications, exercise the right to object, and/or revoke your consent.

Usability and quality analysis

We will process your data until you delete the cookies from your device or the right to object is exercised.

To comply with our legal obligations

We will process data during the limitation periods set by current legislation for each legal obligation.

With whom do we share your data?

MIFARMA ONLINE STORE S.L. expressly informs you that it will only disclose data to those organisations, authorities, and public administration bodies with competence in the matter in accordance with current legislation, and to fulfil the sales contract, we will have to provide your data to third-party companies (service providers, data processors, duly selected based on their compliance with data protection regulations) for the following purposes:

Financial institutions and credit/debit card issuers for payment management.

Fraud detection and prevention entities.

Providers and collaborators of product transportation and delivery services.

Providers and collaborators of billing, accounting, and tax management services.

International transfers

The personal data collected by MIFARMA may be transferred, accessed, and/or stored in locations and servers within the European Economic Area (EEA), and may be processed by resources and staff operating outside the EEA and working for us or one of our service providers.

MIFARMA always carries out this type of data transfer following the highest security and legal standards in force, always reviewed and approved by the EU Commission.

To ensure the highest security for your personal data, www.mifarma.co.uk will always work with service providers that, if they do not belong to the EEA, are located in a country, a territory, or one or more specific sectors of that country or international organisation that has been declared to have an adequate level of protection by the European Commission and/or has Standard Contractual Clauses approved by the European Commission, thus being obliged to protect your personal data according to a set of well-defined protection standards and safeguards by the European Union.

What are your rights?

In accordance with current European (Regulation EU 679/2016, April 27) and Spanish (Organic Law 3/2018, December 5) regulations, you have the right to exercise the following personal rights by credibly proving your identity, either electronically or through written communication addressed to our Data Protection Officer (dpo-es@atida.com).

The rights are as follows:

Right to revoke your consent and request us not to process your personal data for commercial purposes or to send you communications via email, SMS, and/or newsletters.

Specific right to object to profiling based on legitimate interest for marketing purposes.

Right of access to the information we have regarding you, specifying the purposes of the processing we carry out and the communications we have made to third parties authorised by law or necessary for the service you have requested, or with your prior consent.

Right to rectification of your data, whereby we will update and keep up to date the information and data we have based on the information you provide.

Right to data deletion once the legal retention periods set by the applicable regulations have been met.

Right to object to any data processing activity, through the revocation of prior authorisation/consent.

Right to limit the processing of your data, such as when you file a claim or wish us to retain your data for a longer period to prevent deletion.

Right to data portability, whereby we will provide you in a standard-readable file format with the data you provided when registering as a user.

Additionally, we inform you that you can always approach the Spanish Data Protection Authority (Agencia Española de Protección de Datos, www.agpd.es) to request their assistance or file a complaint regarding personal data processing.

Where can you exercise your rights?

To exercise these rights, you can contact us through support at: https://support.atida.com/hc/es, including in your request your full name and the right you wish to exercise. You can also contact our Data Protection Officer at dpo-es@atida.com

Data security

Personal data is securely transmitted through encryption. This applies to your order and customer login. We use the SSL (Secure Socket Layer) encryption system.

We also adopt security measures on our websites and other systems through technical and organisational measures to protect your personal data from loss, misuse, unauthorised access or disclosure, alteration, and/or destruction.

Unfortunately, it is not possible to fully guarantee the security of any data transmission or storage system. If you suspect that your interaction with us is no longer secure, please notify us immediately through https://support.atida.com/hc/es or by contacting our Data Protection Officer (dpo-es@atida.com).

CHANGES TO THE PRIVACY POLICY

MIFARMA reserves the right to modify this Privacy Policy to adapt it to legislative changes as needed. In such cases, it will announce changes on the website reasonably in advance of their implementation.

LEGAL NOTICE AND INFORMATION

This legal notice and information regulate the use and service of the website www.mifarma.co.uk, provided by MIFARMA ONLINE STORE S.L., available to its customers or users on the Internet.

MIFARMA ONLINE STORE S.L. is domiciled at Calle Tesifonte Gallego no. 9 CC Val General 1st Floor, 02002 Albacete, Spain, CIF: B02518041.

MIFARMA ONLINE STORE S.L. is registered in the Commercial Registry of ALBACETE T 908, L 672, F 206, S 8, H AB 22157, I/A 1 (14.07.11)

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